Barcart rebrands as Flaviar Checkout & joins the Flaviar suite of business solutions!
of the largest alcohol sites run on Flaviar
brands launched their own DTC sales via Flaviar
partners in Flaviar's global retail network
customers per year on Flaviar powered sites

The end-to-end, compliant platform for alcohol e-commerce

Success stories:


Flaviar Checkout helped Wine-Searcher upgrade its search platform to a DTC marketplace in less than a month, making thousands of retailer offers available for purchase across their website and mobile app.

Wine-Searcher Marketplace
Julian Perry
Founder & CEO

Bringing the entire industry online: producers, retailers, publishers

Producer inspects a barrel filled with an alcoholic beverage, and is noting his findings on an electronic tablet.

For producers

Direct-to-consumer: promote & sell your portfolio online, from a single source.

Add a shop to your site or join our marketplaces
We'll handle fulfilment of orders & customer support
Advertise products to your target audience
Learn about your customers & sales in real-time
A pair of retailers is checking if a bottle they took from the shelf matches the one ordered by an online customer.

For retailers

Reach more buyers, with more products, beyond your physical stores.

Setup your own site or join our marketplaces
Check-out compliantly, online & in your store
Publish a live feed of your stock & prices
Customise fulfilment logic to your needs
Publisher of a wine blog is checking her posts, while working outside of a bar,, with a glass of wine on the table.

For publishers

Monetise your audience: sell products featured in your content, directly on site.

Add a buy button to items you're publishing
We'll handle fulfilment of orders & customer support
Include placements from our advertisers
Get real-time data on your sales performance

Save time launching your own ecommerce strategy

Our platform comes pre-integrated with apps for common use-cases: email automations, merchandise sales, checkout customizations, automated discounts, gift cards, and more.

A list of apps that integrate with Flaviar's platform, each represented with its icon, spiralling around the Flaviar logo, at the center.

Partner with the leader in beverage alcohol ecommerce

Trusted ecommerce expertise

For over a decade, we've been at the online forefront: from marketplaces and memberships to white-label DTC and on-site POS.

Certified Shopify Plus partner

Together, we're bringing the world's foremost ecommerce platform and highest converting checkout into compliant alcohol sales.

Pioneering digital technology

From our Shopify integration to our POS system for offline sales, we're making alcohol ecommerce more efficient and accessible.

Intelligent order management

We customize retailer fulfilment for each client, continuously optimizing for fulfilment times and quality of service.

Expansive retailer network

We've assembled a network of over 30,000 vetted retailers across the U.S., E.U., and a number of other locations around the world.

Largest marketplace access

We can supplement your DTC strategy with access to high spending buyers on, Caskers and Wine-Searcher.